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APEX STOCK PRESS RELEASE — ApexStock.com Launches, Bridges Gap between Clients and Content

By Apex Stock
October 24, 2006

Los Angeles, CA – Apex Stock, a subsidiary of Air Hollywood, Inc., today announced the launch of ApexStock.com, a website enabling global access to its vast collection of rights-managed stock footage. The launch of the website signifies Apex Stock’s commitment to transition from a content producer to a stock footage licensing agency.

Apex Stock owns hundreds of hours of pristine footage of diverse subject matter, including two major flagship collections:
Archival Collection – shot in 35mm film, is historic footage depicting the glamorous early years of travel from the 1950s through the 1970s (Worldwide destinations, culture, aviation, etc.)
Contemporary Collection – originally shot in large format 70mm film, consists of breathtaking footage, including aerials over landscapes and cities, historic landmarks, and close-up encounters with exotic wildlife.

Apex Stock’s highly sought-after film collection peaked the interest of many major agencies and ultimately landed as one of few rights-managed collections at Getty Images in January 2006. The launch of ApexStock.com marks an important milestone in the firm’s growth strategy. For years, Apex Stock focused nearly all of its attention and resources on acquiring and producing content.

“While our goal has always been to license our film collection directly, we had lacked the technology required for clients to access the content easily,” said Talaat Captan, Apex Stock’s CEO and President. “Launching ApexStock.com is significant, not only in that it bridges the gap between our clients and our film clips, but it allows them to think of us as more than just a producer, rather a full-service licensing agency.”

About Apex Stock Apex Stock is owned and operated by Air Hollywood, Inc., a privately owned film studio and media firm based in Los Angeles, CA. Via strategic acquisitions and partnerships, Apex Stock has quickly emerged as a go-to source for high-quality stock footage clip licensing. For more information about Apex Stock, please visit ApexStock.com.

About Air Hollywood, Inc. Founded in 1998, Air Hollywood, Inc. operates several aviation-themed sound stages, a prop fabrication and rental house, an event planning and production services division, and a stock footage licensing division. Air Hollywood attracts major Hollywood studios and production companies for the production of feature films, television programs, commercials, music videos, still photography and special events. To learn more about Air Hollywood, please visit AirHollywood.com.

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